Wonderlust – Stradivarius SS17

 

Stradivarius presents their new collection in the new Wonderlust campaign with a set of stunning photos and video featuring the Wonderlust Definition

Wan·der·lust / ˈwändərˌləst/:

A strong desire to travel and explore the world

Une folle envie de voyager et découvrir le monde

Deseo irrefrenable de viajar y explorar el mundo

Желание путешествовать и открыть для себя мир

一种发现与探索世界的强力愿望

 

Wanderlust is the new Stradivarius campaign, the first one, where the recently launched male collection, Stradivarius Man is be present.

George Alsford, who has been the first person to personify the Stradivarius man, is accompanied by the Spanish model Blanca Padilla in this first campaign. With the desert as scenario, the series of images photographed by Bèla Adler & Salvador Fresneda, throughout Wanderlust (an English word that means an overwhelming desire to travel and explore the world) Stradivarius tells a story about thinking about the destination, a new journey together that represents a new era for the brand.

At a trend level, the sci-fi inspired garments stand out most, in the woman’s collection, with technical and metallic fabrics, it has pirate reminiscences with silhouette corset and puff sleeves, and it also includes garments with a Rebel rocker aesthetic touch.  Leaders in footwear are ankle boots and closed sandals.

Denim, which is part of the brand’s DNA, is included in both the Man’s and Woman’s collection, and in this last case, comes in new fabrics, like the “knitted jeans” or Highflex jeans, with maximum recovery. In the man’s collection, the most outstanding colour is indigo, combined with soft neutral colours and fine lines.  The backpack is the essential accessory for this season.

 

For more information:

Press.stradivarius.com

Paloma López [email protected]

Rosa V. Rojas [email protected]

 

By |2018-04-23T09:50:22+00:00March 9th, 2017|Ad Campaign|

About the Author:

Alexander Papacosta is the CEO and Co-Founder of Moi Ostrov Ltd which manages Moi Ostrov Magazine and Moi Ostrov Studio. Alexander oversees all production from fashion editorials, advertising bookings and design to printing and circulation. Alexander balances his non business hours between reading and developing his knowledge of advertising, photography, video and web production and spending time with his wife and daughter or engaging in outdoor activities such as running, kite surfing, diving or boating.

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